Market Flow is a free, open-source webapp built to provide Australian retail traders and investors with access to ASX market data, technical analysis tools, and educational content. This Privacy Policy explains how we handle information when you visit and use marketflow.au.
Please read this Privacy Policy carefully. If you do not agree with our practices, please do not use this website.
Information We Collect
Information Collected Automatically
When you visit marketflow.au, we automatically collect certain information about your usage:
- Analytics Data: We use Vercel Analytics and similar tools to understand how users interact with the website, including pages visited, time spent on pages, referrer information, and device type. This helps us improve the user experience and identify technical issues.
- Log Data: Our servers automatically record information such as your IP address, browser type, operating system, and access times for security and troubleshooting purposes.
- Cookies: We use cookies and similar tracking technologies to enhance user experience and remember your preferences.
- Advertising Cookies: We use Google AdSense to display advertisements on this website. Google AdSense uses cookies to serve ads based on your prior visits to this website and other sites on the internet. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other sites on the internet. You may opt out of personalised advertising by visiting Google's Ads Settings or aboutads.info. For more information on how Google uses data when you use our site, see Google's Privacy & Terms.
Email Subscription
If you choose to subscribe to platform updates via the newsletter form on our website, we collect:
- Email address — used solely to send you notifications about new features, tools, and platform updates.
Subscribing is entirely voluntary. You can unsubscribe at any time and your email address will be removed from our database. We do not use subscription emails for marketing, advertising, or sharing with third parties.
Contact Form
If you submit a message via the Contact page, we collect:
- Email address — used solely to respond to your enquiry.
- Message content — the text of your question, feedback, or report.
This information is stored securely in our database and used only to respond to your message. It is not used for marketing, profiling, or sharing with third parties. We retain contact form submissions for a reasonable period to allow us to follow up on your enquiry, after which they may be deleted.
Third-Party Data
Market data (stock prices, charts, announcements) displayed on Market Flow comes from established financial data providers. This data is publicly available and subject to ASX data licensing requirements.
Information We Do NOT Collect
Market Flow does not require user accounts or authentication. We do not collect:
- Personal information such as names or contact details (unless you voluntarily email us or subscribe to updates)
- Financial information or investment history
- Browsing habits beyond basic analytics
How We Use Your Information
The limited information we automatically collect is used for:
- To improve and optimize the website and services
- To understand user behavior and preferences
- To monitor website performance and security
- To comply with legal obligations
We do not use your information for marketing, profiling, or selling to third parties.
Data Sharing and Disclosure
We do not sell, trade, or rent any information to third parties.
Information may only be shared with:
- Service Providers: Third-party services that assist us in hosting and operating the website (e.g., Vercel for hosting and analytics).
- Advertising Partners: We use Google AdSense to display ads. Google may use cookies and data about your visits to this and other websites to show you relevant advertisements. Google is a third-party vendor that uses cookies to serve ads on our site. See Google's Privacy Policy for details.
- Legal Requirements: If required by law or in response to valid legal processes (court orders, subpoenas).
Data Retention
Analytics and log data are retained according to the default retention policies of our service providers.
Email addresses collected via the subscription form are retained until you unsubscribe. Upon unsubscribing, your email address is removed from our database promptly.
Data Security
We implement reasonable security measures to protect information transmitted through our website. However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security, but we take reasonable steps to protect the data we process.
Third-Party Links
Market Flow may contain links to third-party websites. This Privacy Policy applies only to marketflow.au. We are not responsible for the privacy practices of third-party websites. Please review their privacy policies before providing any personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website and updating the "Last Updated" date.